Catalog Audit

Find and fix missing Shopify product data using Google Sheets

Export your full Shopify catalog to Google Sheets, spot every blank SEO field, price, image, and SKU with pre-built filter views - then sync fixes back to your store in one click.

Fix your catalog with Google Sheets

Free plan available

Google Sheets filtered to Missing SEO Title view showing 582 of 997 products with blank SEO title and meta description fields

Every gap, visible at once

Stop guessing which products are incomplete. Export all the fields that matter and filter for blanks in seconds.

SEO title

Missing on products that never ranked - Google uses this as the page title

Meta description

Blank meta descriptions hurt CTR even when you rank

Product description

Empty body text means no content for Google to index

Product images

No image = no visual in search results and lower conversions

Product tags

Missing tags break collection filters and internal search

Vendor & product type

Blank fields make catalog reports unreliable

Price & compare-at price

Missing compare-at prices mean no strikethrough in your storefront

SKU & barcode

Blank SKUs break inventory tracking and fulfillment workflows

One template, every field that matters

Select the "Products - Find and Fix Missing Data" template in eCommix and hit Create. Your entire catalog exports to Google Sheets in minutes - title, SEO fields, description, images, price, SKU, barcode, tags, category, and more. Every product on one screen, ready to audit.

Fix it before Google does it for you
eCommix app showing the Products - Find and Fix Missing Data template card under the Fix Catalog category

Pre-built filter views for every gap

The sheet arrives with named filter views already set up: Missing SEO Title, Missing Price, Missing Body HTML, Missing Barcode, Missing Image, and more. Switch between them from the Data menu - no formula writing, no manual filtering. Exactly the products with a gap surface immediately.

Fix it before Google does it for you
Google Sheets Data menu open showing pre-built filter views including Missing SEO Title, Missing Price, Missing Body HTML, and Missing Image

See the scale of the problem instantly

Switch to "Missing SEO Title" and Google Sheets shows you 582 of 997 rows. Switch to "Missing Compare At Price" and it's 19 of 997. The row count in the bottom-right tells you exactly how many products need work without any manual counting. Focus your effort where it matters most.

Fix it before Google does it for you
Google Sheets filtered to Missing SEO Title view showing 582 of 997 rows with blank SEO title and meta description columns highlighted

Fill gaps in bulk, then sync back

With gaps visible, type or paste fixes directly in the sheet. Use Sheets formulas to draft SEO titles at scale, bulk-fill missing compare-at prices, or add a standard description to a product line. When done, return to eCommix and hit Import - only changed rows are written back to Shopify.

Fix it before Google does it for you
Google Sheets filtered to Missing Compare At Price view showing 19 of 997 rows with price filled but compare-at price column empty

Export, edit, import - three steps

The workflow never changes: Export pulls the latest data from Shopify into your sheet. You make changes. Import validates every row and syncs only what changed back to Shopify. No CSV downloads, no copy-paste, no risk of overwriting data you didn't touch.

Fix it before Google does it for you
eCommix three-step flow showing Export to Google Sheets, Update Spreadsheet, and Import to Shopify with execution history showing Updated status

When to run a catalog audit

The same template works for one-time cleanup and ongoing hygiene - whichever situation you're in.

SEO recovery

Filter for missing SEO titles and meta descriptions across your entire catalog. Bulk-write them in Sheets, import once. Faster than editing each product in Shopify admin.

Launch readiness

Before a sale or season launch, filter for missing compare-at prices and blank descriptions. Fix everything in one sheet instead of clicking through individual product pages.

New product onboarding

When a supplier sends a bulk import, filter for missing SKUs, barcodes, and images immediately. Catch gaps before the products go live.

Ongoing catalog hygiene

Schedule a weekly export and keep the sheet open as your catalog QA dashboard. Any new gaps show up in the next export and get fixed in the same sheet.

Frequently asked questions

Which fields can I audit?

Any product or variant field Shopify exposes: SEO title, meta description, body HTML, images, tags, vendor, product type, status, SKU, barcode, price, compare-at price, weight, cost per item, and metafields. You choose which columns to export when setting up your sheet.

How do the pre-built filter views work?

When eCommix creates the sheet it adds named filter views for the most common gaps - Missing SEO Title, Missing Price, Missing Body HTML, Missing Image, Missing SKU, and more. Open Data → Change view in Google Sheets to switch between them instantly. Each view shows only the rows with a blank in that field.

Will syncing overwrite fields I didn't change?

No. eCommix only writes back the cells you actually edited. If a row's SEO title changed but the meta description didn't, only the SEO title is updated in Shopify. Unchanged cells are ignored entirely.

Can I audit a specific collection instead of the whole catalog?

Yes. When setting up your export you can filter by collection, product type, vendor, or any other criteria so your sheet only contains the products you want to review.

How many products can I audit at once?

There's no hard product limit. Large catalogs paginate automatically during export. You can also filter to a specific collection or vendor to work in smaller batches.

Clean up your Shopify catalog today

Free plan available. Works with any Shopify store.

Fix your catalog with Google Sheets